Archive for July, 2011

Urban Thirst Cocktails Release New Range

Friday, July 22nd, 2011

Urban Thirst a leading producer of ready to drink cocktail mixes, has released a new range of cocktail mixes in the best looking bottle in Australia. If your looking to impress at your next dinner party or gathering or just appreciate drinking a great cocktail, Urban Thirst delivers with its Classic Cocktail range in a bespoke premium bottle.

Created from real fruit juices, all you have to do is mix your favourite spirit and serve to turn any gathering into a special occasion. Not only can the mixes be combined with your favourite spirit to suit your tastes, it is also a hot favourite mocktail. Or you can be part of the party without the spirits and enjoy a classic virgin cocktail just by using soda water.

Choose from six delicious cocktail bases, ranging from Margarita to Mojito, Strawberry Daiquiri to French Martini and On the Beach to Cosmopolitan.  The best part of all – you can enjoy these delicious premium thirst quenches without breaking the budget. Both ranges are available at Dan Murphy’s, BWS, 1st Choice, Liquorland, Thomas Dux Grocers, Peter’s of Kensington and other leading retailers from $13.99 for the Classic Cocktails and $17.95 for the Frozen Cocktail range. For more information on the range be sure to check out the Urban Thirst website.

Matilda Bay Releases Dirty Granny Cider

Tuesday, July 19th, 2011


Cointreau rediscovers the forgotten art of the cocktail hour

Wednesday, July 13th, 2011

With a retrospective nod to the past golden age of the cocktail hour, Cointreau is launching on July 14th an online guide to home entertaining and recreating the cocktail hour. Putting a modern twist on their cocktails, the Cointreau guide also covers early evening etiquette, fanciful food, sophisticated styling and all things necessary when gathering with friends for a cocktail party at home.

The Cointreau Art of the Cocktail Hour blog will educate readers how to mix and serve signature cocktails with basic tools and terminology; cocktail hour etiquette; how to host your cocktail hour with ease and sophistication; what’s in and out of food fashion; and learn tips on themeing and styling yourself and your home to perfection.


Victoria Bitter Goes Back In Time To 1958 With Limited Release Can Design

Wednesday, July 6th, 2011

VB, Australia’s favourite beer, today launched a new heritage branded VB can. The first in a series of exciting innovations set to hit the Aussie market this year, the limited edition packaging features the original artwork which adorned the first ever VB can sold back in 1958.

1958 was a significant year for beer, as VB and Fosters simultaneously became the first Australian beer to be sold in cans. Originally launched as a 13 1/3 fluid ounce steel container, the first VB cans lacked the convenient ring-pull of the modern aluminium can, instead requiring drinkers to punch a hole in the top using a  ‘church key’ device. But the brewers were definitely onto something, identifying that the new packaging could chill beer faster than glass – and the tinnie was a perfect fit for the ‘best cold beer`.