Archive for August, 2010

IPA Brewshare @ The Local Taphouse

Saturday, August 28th, 2010

Last Tuesday night saw the latest quarterly Brewshare event at The Localtaphouse in Darlinghurst. The set style for the night was Indian Pale Ales (IPA) with 21 entries and 5 more in the nights ‘open class’.

Sydney water had a bit of mishap with a water main bursting down the road in Moore Park leaving the pub without water. This caused all in attendance to turn to beer for their hydration but with so many fantastic brews on offer this was hardly a punishment. The beauty of the event is it brings a such a wide variety of homebrewers together with a wide range of skillsets and experience to together to talk shop and enjoy each others work.
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New look for Campari to celebrate 150th anniversery

Monday, August 23rd, 2010

A gift for the lovers of Campari: three artworks in limited edition to celebrate the 150th anniversary of the brand

For Campari’s 150th anniversary, an ambitious and innovative project focuses on its label, one of the distinctive and fundamental elements of this iconic aperitif. avaf, Tobias Rehberger and Vanessa Beecroft are the three contemporary international artists, selected by the curator Caroline Corbetta, who have taken part in the Campari Art Label Project which aims at confirming and resuming the link between the brand and art in all its multiple forms. Campari has chosen to thank its own consumers by selling bottles with artistic labels, real works of art, in limited edition.

The Campari Art Label project offered the three artists the possibility to express their personal interpretation of Campari in the label. Starting from the essence of the colour red and from the achievements obtained by this internationally famous aperitif, the artists created three different artworks featuring three diverse aesthetic identities.

Campari has commissioned to these skilled artists the task of delivering a message that goes beyond the art language in order to involve a wider audience. These artists have been already hallowed by their participation in the most important art exhibitions, from the Venice Biennale, the Bienal de São Paulo to several art shows at the most prestigious museums of the world such as the MoMA, the Guggenheim in New York, the Moderna Museet in Stockholm or the Kunsthalle in Basel.

The three labels are different but complementary and together they create an exclusive collection that describes the various facets of the universe of Campari.

avaf,an art collective who label themselves as “nomads”, presents an extravagant and cross-bred artwork, a typical example of their style. Their interpretation translated into a strong and independent female image, a cross-breed between the jazz singer Nina Simone and the Egyptian queen Nefertiti: “We wanted to enrich the Campari female world – explains avaf – to create something like a goddess, an icon.” Like Campari, avaf has a small secret: Campari has been keeping its recipe strictly confidential since its origins; this collective’s mystery is the fact that only one spokesman appears in public and he is always disguised by masks realized by the artists of the group.

Even Vanessa Beecroft, the well-known artist celebrated for her performances and her watercolours, expressed her own art for Campari focussing on the female image, coherent with her art vocation that uses women’s prototypes to project the artist’s own image. She imagined an ethereal female character wrapped in a fantastic head of hair, red, like the glass of Campari she is holding. “A symbol of beauty, elegance and charm, gifts that Campari has been giving to the public for 150 years” states Beecroft.

Tobias Rehberger completes the artistic picture of Campari Art Label: his neo-rationalist world comes to life by means of digital design. His Campari label is built around the concept of a “magic potion”, a “bewitched beverage” emphasized by the bright colours employed in his art work. “My work is abstract and it is open to various interpretations, like Campari. Similarly to my work, a Campari is like no other existing drinks: it is unique and well recognizable even when mixed in cocktails. My works are alike for their uniqueness” explains Rehberger.

The Campari limited edition bottles with the artistic labels will be available in 700ml for $42.99 from August 2010.

Sydney Food & Wine Fair – Celebrating ‘20 Years of Giving’

Sunday, August 22nd, 2010

Sydney’s most famous food and beverage establishments will once again gather in Hyde Park North on October 30th, 2010 from 12-5pm; donating their time, effort, skills and produce to help create the Sydney Food & Wine Fair – this year celebrating 20 years of giving.

The annual foodie event is part of the Crave Sydney International Food Festival. Each year it teases the taste buds of those who flock to experience the signature dishes of some Sydney’s most renowned restaurants whilst enjoying a glass of wine from their favourite vineyard.

Add a sparkling splash of entertainment in the splendour of Hyde Park North and you’ve got the perfect social setting in which to sit back, relax and spoil the senses.

This 20th anniversary year is already creating excitement, with Café Sydney, Flying Fish, Wildfire, Bourke St Bakery, Otto Ristorante, Longrain, Icebergs Dining Room & Bar, Quay, Jimmy Liks, Jonah’s, Sailors Thai, Tempus Two, De Bortoli Wines, Brown Brothers and Parker’s Organic Juices happily lined up to participate.
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Establishment Celebrates 10 Years

Wednesday, August 18th, 2010

One of Sydney’s biggest and best party and dining venues, Establishment, turns ten this September and to celebrate with its signature style, Merivale is gifting Sydneysiders with ten great offers and events to mark this special milestone and say thanks.

Three huge X’s will adorn Establishment’s front windows from today marking the spot where special events and offers will be available to revellers throughout the venue from the 1st until the 10th of September including a ten course degustation at est., $10 meals at Main Bar and a once in a lifetime opportunity to win ten $10 rooms at the perennially chic Establishment Hotel.

As part of the celebration, Merivale will also launch an online ‘X Marks the Spot’ website www.xmarksthe.com.au and promotion chaperoned by six Marilyn Monroes (think ‘Happy Birthday Mr President’) hidden around the city handing out prize coupons giving one lucky winner the chance to nab a $10,000 Establishment experience. Clues will be sent out daily on a live Twitter feed http://twitter.com/FindMarilyn as to where she may be hiding.

Two big parties will highlight the ten-day-long celebration; an X-rated VIP party at Hemmesphere on Wednesday 1 September and a huge red-themed knees-up for all of Sydney to enjoy at Establishment Main Bar on Wednesday 8.

Justin Hemmes, CEO of Merivale, explains: “We launched Establishment ten years ago with a vision to create an entertainment experience on a scale Sydney hadn’t seen before. Sydneysiders have helped make Establishment the dining and lifestyle mecca it is today so this is our chance to give them some fun and say thanks with a range of events and promotions that demonstrates everything the venue has to offer.”

The ten days of events and offers include:

1stAn X-rated themed, invite-only party at Hemmesphere. Ten lucky people have the chance to win an invitation to the VIP party by logging onto www.xmarksthe.com.au

2ndTank Stream is doing what the French do best: hitting the wine and cheese big time! Nibble ten cheeses and sip ten wines selected by sommelier Franck Moreau for $30 a pop. Bookings essential.

3rdGin Garden will shake things up with a list of ten delicious birthday cocktails at $10 each for the whole period.

4thChef Peter Doyle will be working double time as Establishment’s iconic restaurant est. joins in the birthday celebrations with a bespoke ten-course degustation menu for $155 per person.

5thThe Establishment Hotel is offering Sydney’s accommodation bargain of the year. The first ten people to log onto the website and register their details will snag rooms for only $10.

6thLunch will be served at Establishment’s main bar for just $10 for the ten days. Diners can choose from either the Thai or Modern Australian menu.

7thGuests can purchase a bottle of either Jasper or Felix Wine for a mere $10 from the Establishment Main Bar, Gin Garden or Tank Stream Bar (normally $38 each).

8thThe 10th birthday celebrations come to a head with a massive red-themed party at Establishment Main Bar. Guests are invited to join the fun with drinks and canapés on the house between 6-9pm. Dress code – red.

9thJoin Establishment in a birthday toast with a glass of bubbly. Patrons are invited to enjoy a flute of champagne for $10 at Sushi e, est., Hemmesphere and Establishment Main Bar.

10thThe huge birthday celebrations will wind up true to style on 10 September at Tank nightclub with the best Tank DJ’s from the past ten years. Entry is $10 all night and dancing shoes are definitely required.

For further information on the Establishment’s birthday plans, visit www.xmarksthe.com or call (02) 9240 3000.

Create the next Vodka Cruiser mix

Tuesday, August 17th, 2010

Want to influence what Australia will be drinking this summer? Be the ultimate trendsetter? The envy of your friends as the guest of honour at an exclusive VIP party and $5,000 richer? Vodka Cruiser is giving you that chance. From August 16, Australia’s favourite white spirit ready-to-drink (RTD) is looking for the newest must-have flavour to kick off the summer party season and they want Vodka Cruiser fans to create it.

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Beer Style: Porter

Friday, August 6th, 2010

Ranging in colour from light brown to almost black, Porter is a beer style with a long and interesting history. Born in 18th Century Britain, the industrial revolution was in full swing and most documentation from the day claims that Porter evolved from a blend of three different beers: old ale, new ale and mild ale. This older combination was known at the time as “Entire Butt” or “Three Threads” and was supposedly very popular with London’s Porters (men who carted goods around the city).

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Harviestoun Old Engine Oil

Wednesday, August 4th, 2010

The founder of the Harviestoun Brewery is said to have spent much of his working life before brewing crafting wooden prototype designs for Ford. Legend has it after he made the switch to brewing the appearance of this brew reminded him of  the engine oil he had spent his former years working around. This Porter style beer is 6% alcohol hails from Alva in Scotland and is the perfect winter drop from some folk we assume would know a thing or two about the cold.
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The Beer Lovers Guide To Australia

Monday, August 2nd, 2010

Released August 16, 2010 just in time for Father’s Day.
Finally, Dads get what they’ve always wanted for Father’s Day.
No more socks and jocks… it’s a book about BEER!

Australia has a rich and vibrant beer culture which goes mainly unrecognised. Most Australians would be surprised to learn that we have over 150 different Australian beer brands with an average of around 3 beers each. The Beer Lovers Guide to Australia is a snapshot of the Australian beer industry, showcasing those beer brands plus over 100 Breweries and 100 Specialist Beer Venues.

Australia’s relationship with beer started when the first fleet dropped anchor in Botany Bay in 1788: they drank mugs of Porter to celebrate the discovery of this great land. Since then it has been a colourful journey that is now poised for a renaissance of beer appreciation in the mainstream Australian culture. The Beer Lovers Guide to Australia is a guide for anyone looking to explore the world of Australian Beer.

A range of well respected Australian writers and beer connoisseurs will guide you through the world of beer:

  • Dr Peter Aldred – What is Beer?
  • Andrew Perry – The History of Beer
  • Matt Kirkegaard – The Australian Craft Beer Revolution
  • Ian Watson – Tasting Beer
  • Paul Mercurio – Beer & Food
  • Laurie Strachan – A Menu of Beer Styles

The book’s Location Guide lists Australia’s most passionate beer venues state by state, making it the perfect way to plan your next beer adventure. There’s never been a better time to drink Australian beer and there’s never been a more comprehensive guide to Australian beers, the people who make them and the best places to drink them.

  • 300 Pages
  • RRP $34.95Available August 16, 2010 from Breweries, Bars and Bookstores.

For more information be sure to check out www.beerloversguide.com.au.

Bluetongue Warnervale First Taste

Sunday, August 1st, 2010

Last Thursday saw the Hunter Valley local celebrities Jennifer Hawkins & John Singleton toasting the first batch of Bluetongue premium lager to come off the production line at the new $120 million dollar Warnervale brewery on the New South Wales, Central Coast.

The brewery owned by Pacific Beverages which in the four years since its inception has already managed to corner a 10% share of the Australian premium beer market. The new brewery at Warnervale currently boasts an annual production capacity of 50 million litres (6.5 million cases of beer). But a big focus of its design has been modularity meaning it can grow with time to produce around 150 million litres over time.

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